churn

churn
▪ I. churn churn 1 [tʆɜːn ǁ tʆɜːrn] noun [uncountable]
MARKETING the number of customers who stop buying a service from a supplier in a particular period of time, either because they stop using the service or because they change to another supplier; = TURNOVER:

• ISP churn rates average 4% to 8% a month.

  [m0] ▪ II. churn churn 2 verb
churn something → out phrasal verb [transitive]
to produce large quantities of something, perhaps without caring about quality:

• The plant churns out more than half a million cheap watches a month.

* * *

Ⅰ.
churn UK US /tʃɜːn/ noun [U] (also churning)
► COMMERCE, MARKETING the situation in which customers stop buying the products or services of a particular company, especially to buy them from a competitor: »

Preventing customer churn is a major concern for mobile service providers, since 20-40% of customers leave their providers in a given year.

→ Compare CUSTOMER LOYALTY(Cf. ↑customer loyalty)
► HR the situation in which employees leave their job and are replaced by new employees: »

Employee churn for new hires increased by 33% for the third straight year.

Ⅱ.
churn UK US /tʃɜːn/ verb
► [I or T] COMMERCE, MARKETING to stop buying the products or services of a particular company, especially in order to buy them from a competitor
► [I or T] HR to frequently replace employees with new employees
► [T] STOCK MARKET if stockbrokers churn investments or churn a client's account in order to make more money in commissions, they illegally buy and sell the client's investments more often than necessary: »

The commission found that he violated the antifraud provisions of the securities laws when he churned three customer accounts.


Financial and business terms. 2012.

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Synonyms:
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Look at other dictionaries:

  • Churn — may refer to: Butter churn, a device used for churning butter Churning (butter), the process of creating butter out of milk or cream Churn drill, a large, older drilling machine that bores large diameter holes in the ground Contents 1 People and… …   Wikipedia

  • churn — [chʉrn] n. [ME chirne < OE cyrne; akin to cyrnel,KERNEL: with ref. to grainy appearance of churned cream] 1. a container or contrivance in which milk or cream is beaten, stirred, or shaken to form butter ☆ 2. the occurrence, ratio, or amount… …   English World dictionary

  • churn — / chərn/ vt: to make (the account of a client) excessively active by frequent purchases and sales primarily in order to generate commissions ◇ Churning is a violation of federal securities laws. Merriam Webster’s Dictionary of Law. Merriam… …   Law dictionary

  • Churn — (ch[^u]rn), n. [OE. chirne, cherne, AS. ceren, cyrin; akin to D. karn, Dan. kierne. See {Churn}, v. t.] A vessel in which milk or cream is stirred, beaten, or otherwise agitated (as by a plunging or revolving dasher) in order to separate the oily …   The Collaborative International Dictionary of English

  • Churn — Churn, v. t. [imp. & p. p. {Churned} (ch[^u]rnd); p. pr. & vb. n. {Churning}.] [OE. chernen, AS. cernan; akin to LG. karnen, G. kernen, D. karnen, Dan. kierne, Sw. k[ a]rna, and also to E. corn, kernel, the meaning coming from the idea of… …   The Collaborative International Dictionary of English

  • churn — ► NOUN 1) a machine for making butter by agitating milk or cream. 2) Brit. a large metal milk can. ► VERB 1) agitate (milk or cream) in a churn to produce butter. 2) (with reference to liquid) move about vigorously. 3) (churn out) produce… …   English terms dictionary

  • Churn — Churn, v. i. To perform the operation of churning. [1913 Webster] …   The Collaborative International Dictionary of English

  • churn — churn·a·bil·i·ty; churn; …   English syllables

  • Churn — Churn, Fluß, so v. w. Themse …   Pierer's Universal-Lexikon

  • churn — (n.) O.E. cyrin, from P.Gmc. *kernjon (Cf. O.N. kirna, Swed. kärna, Dan. kjerne, Du. karn, M.H.G. kern); probably akin to cyrnel kernel (see KERNEL (Cf. kernel)) and describing the grainy appearance of churned cream. The verb is attested from mid …   Etymology dictionary

  • churn — [v] mix up, beat agitate, boil, bubble, convulse, ferment, foam, froth, jolt, moil, seethe, simmer, stir up, swirl, toss; concepts 147,170 …   New thesaurus

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